Google ads

Google Ads POAS TrackingShopify, Server-Side GTM, Stape & Matrixify

Guide to Shopify POAS Tracking for Google Ads: Server-Side GTM, Stape, and Matrixify

Ivan
Tutorials
23 Aug, 2026

As e-commerce advertising becomes more competitive, optimizing campaigns for ROAS (Return on Ad Spend) is no longer enough. High revenue doesn't always equal high profit, especially if your best-selli

n8n to Google AdsOffline Conversions

How to Send Offline Conversions to Google Ads with n8n (HTTP Request Guide)

Ivan
Tutorials,Marketing Ops
18 Jan, 2026

If you are running lead generation campaigns, Offline Conversion Tracking is non-negotiable. It’s the only way to tell Google, "Hey, this lead actually bought something." While tools like Zapie